Study: New Media in Design and Practice

Participate in a study about social media and international users:

Are you employed in the field of social media or Web 2.0? Interested in participating in an ethnographic study about new media design and international users?

This is a study being conducted by Jordan Kraemer (jkraemer@uci.edu), a graduate student in anthropology at the University of California, Irvine, and is titled New Media in Design and Practice: Social Media Companies in Transnational Circuits. Tom Boellstorff is the faculty sponsor (tboellst@uci.edu).

You are eligible to participate if you are at least 18 years of age or older, are employed at a social media or technology company, speak English, and are in some way involved with the design, planning, or maintenance of social media (social networking services, blogging/microblogging, social bookmarking, or other media related to Web 2.0).

The research procedures involve an audio-taped interview that will last approximately 30-45 minutes at a location convenient to you, and an optional follow-up interview (1-2 hours). Your identity will be kept confidential.

There are no direct benefits from participation in the study. However, this study may explain the connection between international users, who are not often the target audience of new social media products, and design practices in the United States. This study will contribute more broadly to understanding the social impact of new technology.

Contact Information:
University of California, Irvine
Lead Researcher: Jordan Kraemer, graduate student, department of anthropology
jkraemer@uci.edu
Faculty Sponsor: Tom Boellstorff, Associate Professor of Anthropology
(949) 824-9944 | tboellst@uci.edu

For more information on PAPR@UCI, which has provided support for this research, visit the PAPR@UCI blog.

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